Google Steps Up Domain Name Arbitration Cases
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November 4th, 2009 |
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Google steps up domain trademark enforcement for its brands. After many years of using domain arbitration as the last resort for picking up trademark domains, Google has gotten involved in the domain arbitration process in a big way this year. Either it is changing its trademark domain recapturing process or the number of AWOL trademark registrants is on the rise. When Google filed a case for GoogleAdwords.com last year, my question to Google was ‘what took you so long?’.
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Google Steps Up Domain Name Arbitration Cases
